Choice Hotels – Store Guests were asking where items they enjoyed during their stay could be purchased. An online store open 24/7/365 was the perfect solution. This capability would allow guests to enjoy the Choice experience in their homes. Items often could be shipped to arrive before travelers returned home. My role: Content creation, concept, …
JX Peterbilt Truck Center Front end redesign of JX Peterbilt web presence. Responsive design optimized for SEO and SEM was key. The redesign featured a robust pre-owned truck inventory search feature. A few initial analytics – One month after launch when compared to the previous site: 34.25% more visitors. More interactivity – Pageviews up 165%. …
Sixty Hotels – The Shop Sixty Hotels was looking to create an online store where guests could purchase items they loved during their stay. From bedding, robes, and slippers to signature hotel amenities, guests wanted to know where items could be purchased. An online store open 24/7/365 was the perfect solution. My role: Content creation, …
